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For additional information relating to this article, please contact:

Thomas StorringDirector – Economics and Statistics
Tel: 902-424-2410Email: thomas.storring@novascotia.ca

March 03, 2023
HALIFAX BUSINESS CONDITIONS: FEBRUARY 20 - 26, 2023

Statistics Canada has released real-time local business conditions from February 20 to February 26, 2023. Throughout this article, reference dates mean the start of the week. Note that these data are not adjusted for seasonality and changes may simply reflect regular seasonal patterns. 

From August 10 of 2020 to the week starting February 20, 2023, the local business conditions index for Halifax has increased by 43.9%. In percentage terms, White Rock and Québec City reported the strongest growth in business conditions over this period while Halifax and Ottawa had the smallest gains.

In the week of February 20 to February 26, Halifax business conditions decreased 1.9% from the previous week. Most cities reported improving business conditions.  St. John's reported the largest decline. Montreal reported the largest gain.

Compared with 4 weeks prior, business conditions were down in nearly all major cities with Halifax reporting a decline of 23.3%. St. John's reported the largest decline.  Of the handful of cities reporting improvements in business conditions, Kingston reported the largest gain.

Compared with the same week a year ago, Halifax business conditions have improved by 30.9%. Ottawa reported the largest improvements over this period. The smallest improvements were reported in Kelowna, Victoria, and St. John's.

As the experimental business conditions index is both volatile and unadjusted for seasonality, a comparison of year-to-date averages may generate more stable (if less current) insights into changing business conditions.

Compared with the first seven weeks of 2022, Halifax business conditions were up 52.8% in the same period of 2023. Over this period, Calgary reported the largest gain while Hamilton reported the smallest.  No urban centres reported a year-to-date decline in business conditions.

Halifax's business conditions generally follow trends observed in Canada's largest urban centres, with spikes during events like tropical storm Fiona and the World Junior Hockey Championship.  In the most recent week, Halifax's business conditions slipped further below all other cities. Halifax exhibited declines in business conditions during the winter months of 2021 and 2022 as well but the decline in winter 2023 appear faster and larger than in previous years.  

Halifax's business conditions have contracted below those of all other medium-sized cities as well, though many cities are also reporting slipping business conditions during winter.

Halifax's business conditions also lag those in all of Canada's smaller urban centres, even though many reported improving conditions in recent weeks.

Notes

This experimental data product starts from information on the number of businesses listed in the business register in "business dense areas" of a large urban centre.  Data from 2019 business locations provided baseline (ie: pre-pandemic) insight on business revenue and employment. 

The data focus on 27 industries in particular: retail bakeries, furniture stores, electronics/appliance stores, building materials/garden supply stores, food/beverage stores, gas stations/convenience stores, clothing stores, cycling stores, book stores, general merchandise stores, florists, cinemas, dental offices, museums, zoos/gardens, amusement/theme parks, casinos, fitness/recreation centres, bowling alleys, drinking places, restaurants, and personal care services (such as hair care or esthetics).

Data on current operating conditions (open vs. closed) were collected from commercial application-program interfaces (API).  Most of the information is drawn from Google's Places API, which is similar to what is available publicly on Google Maps, with supplementary information from APIs offered by Yelp Fusion and Zomato.  Queries to the API are based on a sampling approach ('density-based cursory search') that focuses on the densest areas for business locations in the selected industries.  Statistics Canada cautions that the sampling methods used do not follow standard statistical methods due to cost and technical limitations.

Data on current traffic volumes were drawn from TomTom's historical traffic information.  As with operating conditions, the information was drawn from a sample of routes within identified business-dense areas.  Statistics Canada cautions that traffic volume estimates and their relationship to business conditions may be sensitive to changing traffic patterns, construction/detours, and changes to business models such as curbside pickup or delivery.

The index of real-time local business conditions is estimated as the value of retail revenue, adjusted for both percentage of reported business closures as well as changes in traffic volumes from pre-pandemic levels. 

The value of the index was set to 100 as of August 2020.  As such, the index shows changes since then, but does not represent the variations in business conditions that existed in the initial period. A location with strong local business conditions in August 2020 would have less opportunity to grow than a location with weak conditions in the same month.

Source: Statistics Canada. Table 33-10-0398-01  Real-time Local Business Condition Index (RTLBCI)

Statistics Canada catalogue 71-607X. Real-Time Local Business Conditions Index: Concepts, data, methodology,  https://publications.gc.ca/collections/collection_2021/statcan/71-607-x/71-607-x2021017-eng.pdf, July 15, 2021



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