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Mike Milloy Planning and Development Officer
Tel: 902-424-8800Email: Mike.Milloy@novascotia.ca

December 18, 2017
EXPERIMENTAL ECONOMIC ESTIMATES OF CANNABIS CONSUMPTION

Today, Statistics Canada published the results of a study on the estimated consumption of cannabis in Canada.

Consumers

Records show that cannabis use increased rapidly during the 1960s and 1970s. Initially only the younger generation was included in studies, but today (up to 2015) prevalence has included users across all age groups. Given estimates of cannabis use by age group (adjusted for under reporting), an age-related profile of cannabis consumption can be estimated.

In 2015, it is estimated that 67% (two-thirds) of cannabis uses are over age 24, while persons aged 15-17 account for less than 6%.

 

Consumption

Two factors are required to estimate the volume of cannabis consumed: 1) number of consumption days 2) quantity consumed per day. These factors, adjusted for age categories, were derived from previous studies. Studies show that the overall cannabis population is increasing, and those consumers tend to be older and consume more per year.

In Canada 2015, it is estimated that consumption of cannabis for the population aged 15+ increased to 697.48 tonnes, from 648.81 tonnes the previous year. 

 

Uncertainty

As far as estimates go, the study realizes that even with the data going back to 1960, the results are uncertain.  

  • The number of grams consumed per day is the largest uncertainty factor where estimates could be reduced by 54% or increased by 95%
  • Consumption days could be reuced by 42% or increased by 56%.
  • Underreporting could be reduced by 18% or increased by 19%.
  • Other uncertainties could subtract or add another 9 to 10% to the estimates.

 

 

 

Implied Value 

Even with uncertainties, the implied value of cannabis sales in Canada would be between $5.0 and $6.2 billion. In comparison, the beer market is about $9 billion and the wine market about $7 billion per year.

For more information, click on the link below.

Source: Experimental Estimates of Cannabis Consumption



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