Difference between keywords and queries in the Top 100 Search Terms

Top 100 keywords and number of occurrences of each keyword

Keywords are defined as individual terms in a search query.

For example:if a user searches on "relocation policy," two entries appear in the keywords column: one for "relocation" and one for "policy."

Top 100 queries and number of occurrences of each keyword

A query is defined as including all terms that the user enters in the search box.

For example:for the search on "relocation policy," the phrase "relocation policy" appears in the queries column.

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